by todd@gbnonline.com | Mar 26, 2023 | Education
Episode 54 – Invest in Paid Promotion Paid promotion on social media can be a fantastic tool, but it can also be a waste of money. You need to know what you want to achieve (your goal), be it more followers (brand awareness), more purchases (or conversions),...
by todd@gbnonline.com | Mar 19, 2023 | Education
Episode 53 – Keep CTAs Clear A CTA (call-to-action) is essentially what you want the person reading your marketing message (be it a social media post, website page, email, or advert) to do. If you have a CTA in your social media post or on your profile(s), keep...
by todd@gbnonline.com | Mar 12, 2023 | Education
Episode 52 – Perfect Your Timing Find out when is best for you to post on the various platforms you’re on. You can do this based on research done by others, according to your industry, and with your own tests. For those of you too busy to post to social media at...
by todd@gbnonline.com | Mar 5, 2023 | Education
Episode 51 – Show Your Human Side While you should stay true to your brand, it’s important to show your human side. People don’t like big corporations anymore, they want to see the people behind them; it gives them something else to relate to. Plus,...
