Episode 74 – Track Your Results

You want to make sure that you know how everything is performing so you can make changes as needed. But more importantly, at the end of the year, you want to be able to use all of that data so that you can make improvements for the next year.

By doing this every single year, you should see improvements with your marketing and your return on investment because you’re always doing more of what’s working and less of what’s not. This is a huge game-changer.

You want a marketing platform that’s going to be able to show you all of the metrics and KPIs (key performance indicators) that you need, so you can track the results and make changes to get better and better over time.

That’s this week’s tip. Happy Networking!