Episode 76 – Create Short-Form Video Content
Marketers know that a good marketing strategy for your small business should include more than just written content. In fact, in 2022, 44% of social media marketers focused their efforts on creating short video content for TikTok.
Short-form video is basically any video under 60-seconds. For social media – ideally, it should be just 30-seconds.
Adding short-form video content to your marketing strategy is a great idea, as platforms like YouTube, Instagram, TikTok, and Facebook make connecting and engaging with your audience convenient.
Short-form video content is easily shared, meaning you can quickly get your product or service in front of the right audience – and their friends.
That’s this week’s tip. Happy Networking!