by todd@gbnonline.com | Mar 18, 2019 | Education
This is the final lesson I will draw from Nike, and then we will move on. In the last lesson we reviewed the many problems that Phil Knight faced as he built Nike from the ground up. Today’s lesson is about Knight’s method for overcoming the many problems he faced....
by todd@gbnonline.com | Mar 10, 2019 | Education
Sometimes we look at a modern success story and we get a false impression about what actually happened in the past. We see only the victories; we forget about the obstacles that were overcome along the way. I take a strange comfort in knowing that while Thomas...
by todd@gbnonline.com | Mar 4, 2019 | Education
In the last lesson, we talked about how the swoosh was created. About the time that Carolyn Davis was drawing the swoosh, Knight had another problem. He also needed to come up with a name for his new shoes. If the story of the swoosh was remarkable, the story of the...
by todd@gbnonline.com | Feb 18, 2019 | Education
I have heard the story of the birth of Nike told a number of times, but until I read Shoe Dog, I didn’t really understand the story. The story was not in context and it was thereby distorted. Here is the story I heard: One day the founder of Nike was making breakfast....
by todd@gbnonline.com | Feb 11, 2019 | Education
I just finished reading Shoe Dog for the second time. It was a great book. I liked the book so much, I considered requiring it in class. To create and run a successful organization like Nike, you would think that Phil Knight must have been a great, charismatic leader,...