Education Minute


GBN Tips – Episode 53 – Keep CTAs Clear
Episode 53 - Keep CTAs Clear A CTA (call-to-action) is essentially what you want the person reading your marketing message (be it a social media post, website page, email, or advert) to do. If you have a CTA in your social media post or on your profile(s), keep...

GBN Tips – Episode 52 – Perfect Your Timing
Episode 52 - Perfect Your Timing Find out when is best for you to post on the various platforms you’re on. You can do this based on research done by others, according to your industry, and with your own tests. For those of you too busy to post to social media at...

GBN Tips – Episode 51 – Show Your Human Side
Episode 51 - Show Your Human Side While you should stay true to your brand, it’s important to show your human side. People don’t like big corporations anymore, they want to see the people behind them; it gives them something else to relate to. Plus, behind-the-scenes...

GBN Tips – Episode 50 – Let’s Get Visual
Episode 50 - Let's Get Visual Images are so important on social media, particularly with more visual platforms like Instagram and Pinterest. Use images as much as you can but make sure that they’re good. Try to avoid just overlaying images with fonts like Comic Sans....