Building a New Website – The Basics

Building a New Website – The Basics

“You need a website.” Have you heard this before? We all have. In the modern marketplace, your digital presence is vital. The idea of building a website from scratch is intimidating, especially if you don’t have a background in web design. But it doesn’t need to be...
Building a New Website – The Basics

This is Why You Didn’t Change

Last week I covered James Clear’s 4-step process to building a habit: cue, craving, response, and reward (from his excellent book, Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones). (#ad) As you recall, all habits begin with cues. Clear...
Building a New Website – The Basics

4 Steps to Habit Formation

Last week, we began discussing James Clear’s excellent book, Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones. (#ad) We talked about three starting points for habit formation: 1) improving by 1% each day, 2) relying on systems rather than...
Building a New Website – The Basics

The Summer of Seth Godin

My default is to spend my time talking about management and leadership or perhaps broader organizational issues, but for the rest of the summer, we will talk about marketing. More specifically, we will review some of the best ideas of Seth Godin. If you have never...
Building a New Website – The Basics

Amplifying Success

Getting More One young lady sought to reduce her mortgage debt by $4,000. She actually reduced it by $5,728. But because she was putting it toward mortgage, it had a compounding effect that she did not even recognize. I will use round numbers to illustrate. A $200,000...